I have an undeniable passion for the interactive space. I have well over 10 years of experience in the area of digital marketing. I began my career the Digital Entertainment Network by creating new online entertainment and promotions for companies like Blockbuster, Pepsi, and Ford.

I developed internet shows starring such celebrities as Tracey Ullman, John Lithgow, and Hank Azaria during my term with Landscape Entertainment, the interactive division for EZFlix.

In 2001 I joined the digital agency Spacedog, moving from Director of Marketing to Co-Owner and Managing Partner. I led Spacedogs growth strategy into a full-service digital agency, and helped grow the business to more than 20 employees with $8M in billings and NYC and LA offices.

While there were many parties involved in completing the acquisition of Spacedog by Mendelsohn Zien and Hakuhodo, I am proud to say that I was one of the key parties involved and my efforts played an important part in its successful completion. There is only one other advertising company larger than Mendelsohn Zien and Hakuhodo in all of Asia. When I joined as their Chief Digital Officer it was my duty to lead all clients and new business prospects in digital marketing strategy.

Carl’s Jr., Tourism Australia, and Qantas Airways are clients we are working with Hardees, NBC/Universal, Hitachi, Citibank, Sun-Maid Raisins and numerous others, I have overseen over 100 digital media projects across all digital platforms. During my time with the company I have also received many noteworthy recognitions such as the Davey Awards for excellence in digital space, Yahoo, Creative Summit and OMMA.

Serving as a judge for the Webbys and Davey awards, speaking at interactive conferences, and holding membership in the International Academy of Arts & Sciences, shows I like to maintain an active presence in the interactive advertising and marketing industry.

I became affiliated with Tool of North America in January of 2009. I am the Head of Digital Content at Tool of NA and my responsibilities include leading the growth of the digital side of the business. By working with creative talent and our agency partners I combine the fields of art, technology and advertising to develop live-action, interactive content.